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michaeldishmon.comv.b96398b
00:00:00
Michael Dishmon

I’m a design and dev hybrid with strategy, brand, & marketing all contained in
one red beard

You can hire 5 people, or you can hire me. I'm like a Swiss Army Knife named Michael.

$ bzk.terminalLIVE

Load the Berserker and ask about Michael.

// furby:dispatch /var/log/brandLIVE
12:32:30furby.dispatch / brand_audit / running
12:32:37agent.brand / messaging_pillars / locked
12:32:44furby.queue / positioning_brief / draft 2/3
12:32:51agent.brand / competitor_scan / 12 sites parsed
12:32:58furby.eval / brand_voice / passed
12:33:05agent.brand / claim_map / synthesized
12:33:12furby.dispatch / customer_persona / 4 interviews
12:33:19agent.brand / north_star_v3 / approved
12:33:26furby.queue / stylescape_v2 / 6 boards
12:33:33agent.brand / wordmark_sweep / 18 variants
12:33:40furby.dispatch / palette_audit / 0 collisions
12:33:47agent.brand / tone_calibration / locked
12:33:54furby.note / brand_drift / flagged 2 surfaces
12:34:01agent.brand / pillar_messaging / shipped
12:34:08furby.eval / story_arc / 3-beat pass
12:32:30furby.dispatch / brand_audit / running
12:32:37agent.brand / messaging_pillars / locked
12:32:44furby.queue / positioning_brief / draft 2/3
12:32:51agent.brand / competitor_scan / 12 sites parsed
12:32:58furby.eval / brand_voice / passed
12:33:05agent.brand / claim_map / synthesized
12:33:12furby.dispatch / customer_persona / 4 interviews
12:33:19agent.brand / north_star_v3 / approved
12:33:26furby.queue / stylescape_v2 / 6 boards
12:33:33agent.brand / wordmark_sweep / 18 variants
12:33:40furby.dispatch / palette_audit / 0 collisions
12:33:47agent.brand / tone_calibration / locked
12:33:54furby.note / brand_drift / flagged 2 surfaces
12:34:01agent.brand / pillar_messaging / shipped
12:34:08furby.eval / story_arc / 3-beat pass

Case studies

Things I’ve built and launched
solo

Brand and design
for conversion

Past clients that liked working with me

michaeldishmon.comv.b96398b
00:00:00

I often utilize videos
to solve problems

Things I’ve been writing about

SEC.00 / CLUSTERS / 15 TOPICS

Browse by cluster

Cluster

Attribution

Server-side tracking, dedup, and the math behind DTC attribution.

Cluster

Shopify

Theme architecture, metafields, agent-orchestrated builds, Hydrogen decisions.

Cluster

Healthcare

HIPAA-aware Next.js, audit trails, and regulated DTC patterns.

Cluster

Solo brand

The hybrid creative-director-who-codes operating system.

Cluster

Pricing

Productizing services, pricing strategy, and the retainer exit.

Cluster

Lifecycle

Klaviyo flow architecture, retention math, and the LTV playbook.

Cluster

Agents

Claude Code sub-agents, MCP servers, skills, and the orchestration stack.

Cluster

Analytics

GA4, BigQuery, and the warehouse-first analytics rebuild.

Cluster

Conversion

PDP patterns, cart decisions, checkout extensions, and the CRO stack.

Cluster

Programmatic SEO

Scaling content without burning author brand authority.

Cluster

Paid Social

Meta, TikTok, and Google Ads for DTC operators who also own the data.

Cluster

Brand

Visual identity, naming ladders, and design systems that scale with the business.

Cluster

Shopify Apps

Selecting, configuring, and replacing the third-party stack on Shopify.

Cluster

Fractional

Running a high-leverage fractional practice without becoming an agency.

Cluster

Image AI

Running Flux, Z-Image, and Qwen locally without the cloud-API bill.

Tell me what you’re trying to ship.

Send a quick message and I read it within a day, or talk to AI Michael first if you want to feel out your project before you write to me.